More Words That Sell


Product Information

Feature

More Words that Sell A Thesaurus to Help You Promote Your Products Services and Ideas

Product Description

A companion to the bestselling Words that Sell, the next definitive advertising word-and phase book

More Words That Sell is packed with 3,500high-powered, idea-generating words, phrases, and slogans, arranged by category and purpose (example categories include Power Words, Sounds, Technology, Youth Market, and dozens more). Containing checklists and other helpful features like its bestselling predecessor Words That Sell--but with literally no overlapping words--it will be valuable for devotees of that classic book and new fans.

More Words That Sell includes:

  • Power words for heightening impact
  • Positive personal qualities for selling oneself
  • Cliche's to avoid
  • Color names beyond just red, white, blue, yellow, etc.
  • Words that reflect current trends in popular culture

With all words reflecting current use in advertising and media, and sections covering internet marketing and advertising, More Words That Sell will be a must-have word and-phrase reference for writers of all types.

Technical Details
Binding
Paperback
Number of Pages
176
Product group
Book
Brand
Richard Bayan
Label
McGraw-Hill Education
Edition
1
Publisher
McGraw-Hill Education
Publication date
July 17, 2003
Author
Richard Bayan
Language
English (Published), English (Original Language)
EAN
9780071418539
UPC
639785414063
ISBN-10
0071418539
Item Dimensions L x W x H
7.4 x 0.5 x 9.2 inches
Item Weight
0.66 pounds
Manufacturer
McGraw-Hill Education
Studio
McGraw-Hill Education



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