Crafting & Executing Strategy: The Quest for Competitive Advantage: Concepts and Cases (Crafting & Executing Strategy: Text and Readings)


Product Information

Feature

paperback, binder ready full version

Product Description

Crafting and Executing Strategy: The Quest for Competitive Advantage, 20e by Thompson, Peteraf, Gamble, and Strickland maintains its solid foundation as well as brings an enlivened, enriched presentation of the material for the 20th edition. The exciting new edition provides an up-to-date and engrossing discussion of the core concepts and analytical tools. There is an accompanying lineup of exciting new cases that bring the content to life and are sure to provoke interesting classroom discussions and deepen students’ understanding of the material in the process.

Technical Details
Binding
Hardcover
Number of Pages
920
Product group
Book
Label
McGraw-Hill Education
Edition
20
Publisher
McGraw-Hill Education
Publication date
January 20, 2015
Format
Abridged
Author
Arthur A. Thompson Jr, Margaret Peteraf Leon E. Williams Professor of Management, John E Gamble, A. J. Strickland III
Language
English (Published), English (Original Language)
EAN
9780077720599
ISBN-10
0077720598
Item Dimensions L x W x H
7.8 x 1.4 x 10.2 inches
Manufacturer
McGraw-Hill Education
Studio
McGraw-Hill Education



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